East County Pitch covers the following areas/zip codes:

  • La Mesa to Descanso
  • Zip-codes: 91901, 91906, 91942, 91935, 92065, 92019, 92020, 91916, 92021, 92040, 92071, 91941, 91977, 91978, 92119, 91945
  • All MLS Subscribers are welcome regardless of Association affiliation for FREE
  • Those marketing properties must be either licensed subscribers or participants in an MLS
  • Out-of-area, buyer, seller needs, and any coming soon listings are also welcomed by emailing
  • Caravan Tour Number is "E2" for listings North of the 8 fwy and "E4" for listings South of the 8 fwy

Great listing exposure! The property will be listed in the "pitch email" sent to agents in corresponding areas of the county the evening prior. This email has a consistently high open rate. At this time, pitched properties are not required to be held open after the pitch session, but it is encouraged due to the momentum generated at the session.

East County Pitch Facilitators are Laurie MacDonald and Jim O'Donnell
1150 Broadway, El Cajon, CA 92021
Questions? - email  |  call 619-421-7811 or 858-286-6080


East County Pitch Request

How do I pitch my listing at PSAR's East County San Diego Pitch SESSION?

  • Enter your property information in the form above to request to pitch.
  • To keep our meetings moving, please keep your pitch under four minutes.
  • The Facilitator will present a Paragon Slide Show of your listing photographs while you pitch.
  • Please have your property submitted by 3:00 pm the day prior.
  • Join the East County Pitch Session in person at 9:00 am at 1150 Broadway, El Cajon, CA 92021
  • Inputting your listing in the MLS tour function (East County Pitch) is not mandatory but could give you more exposure. Here is How

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Pitch guidelines:

  • Properties "Coming Soon" and "Active" properties can be pitched. Coming soon properties may not be shown  Here are the rules.
  • Only "Active" properties may be part of the broker's open.
  • If the listing agent cannot come in and pitch, agents may assign another MLS subscriber to make the pitch. 
  • Cancellations must be received by noon the night before via email (, or you will be considered a "No Show." No Shows without an email cancellation will be suspended from the Pitch Session for 90 days.
  • All MLS subscribers are welcome regardless of association affiliation. Those marketing properties must be licensed subscribers or participants in an MLS.
  • PSAR affiliate members are welcome to join us and network. More information is available on sponsoring a pitch session and addressing attendees.

When it's your turn to pitch:

  • Walk to the front of the room
  • State your name, company, and phone number clearly and slowly
  • We will display photos while you provide key property details:
    • Address
    • Property type (e.g. single-family home, condo, etc.)
    • Asking price
    • Brief description
    • Key features and details
    • Why agents should see this property
    • Will you be holding an open house after the pitch session?
  • Wrap up the pitch by repeating:
    • Your name
    • Company
    • Phone number (slowly and clearly)
  • Allow agents to ask questions after your pitch
  • Limit pitch to 2 minutes maximum


Affiliates Build Your Business, Sponsor a Pitch

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How to add your property to Paragon for Broker Open Tours


  • In Paragon, Select the Listings icon from the Banner Menu In the Maintain menu, select Listings
  • Input the Listing Number or Property Address and click Search to locate your listing
  • Locate the property in the list and click Select an Action
  • Click Tour Listing and a window will open
  • Click the green plus sign to add a date
  • Enter open house details
  • Tour time is 10 am - 1 pm
  • Tour 'E2' for listings North of the 8 fwy and 'E4' for listings South of the 8 fwy
  • Verify the date of the open house is correct - Click Save